Agriculture

AgCelence® – Questions and Answers

You can find answers here to your questions concerning AgCelence®

What is AgCelence®?

AgCelence® is a brand name derived from a combination of the words agriculture and excellence. AgCelence® refers to a portfolio of products that provide benefits above and beyond conventional crop protection methods. It includes products that:

  • optimize the physiology of the plant,
  • make more efficient use of resources such as labor, water and fertilizer,
  • address the specific needs of agricultural markets,
  • and offer significant additional benefits along multiple steps of the value chain.

Why has BASF launched this brand?

The AgCelence® brand signifies agricultural products from which you can expect more performance. It stands for a portfolio of products selected based on scientific evidence and large-scale field trials worldwide.

What benefits do products with AgCelence® provide?

Based on physiological effects, AgCelence® products have proven benefits that go beyond traditional crop protection. These effects can be summarized in three categories of benefits:

  • Better plant vitality and tolerance against abiotic stress factors
  • Higher efficiency in crop production and farm operations
  • Higher marketable quality and yield

How much higher are yields when AgCelence® products are used?

The yield increase varies depending on the crop and environmental conditions. To ensure optimum reliability for growers, BASF conducts extensive field trials around the world to make specific recommendations on a local basis, so that you get the best results. With our global field testing program, we were able to demonstrate the yield benefits of AgCelence® products: On average, we observed yield increases of between 5% and 10% in row crops like corn, soybeans and cereals. These effects do not always occur in the same way but are generally stable.

Can you quantify the added value to the grower?

The added value varies, depending on the local situation and crop.

Are these benefits the same in all crops?

The benefits depend on the targeted crop and the local conditions. BASF offers products under the AgCelence® brand name only for specific crops where there is enough field experience to confirm the added value to you as the grower.

Why should I purchase a product with AgCelence®?